AI texting for Mortgage

Win Rate Shoppers With Instant Mortgage Lead Response

Borrowers request quotes from several lenders at once, and the first to respond wins 78% of the time. Conversta texts every mortgage lead in seconds, qualifies them, and gets a loan officer on the phone while they are still shopping.

Example SMS Conversation

Conversta: Hi Jordan, this is Alex with Summit Home Loans. Thanks for checking rates with us! Buying or refinancing? Reply STOP to opt out.
Lead: Buying, first home
Conversta: Exciting! Have you found a home yet, or still looking? And do you have a pre-approval?
Lead: Still looking. No pre-approval yet
Conversta: A pre-approval will make your offers stronger. A loan officer can help in about 15 minutes. Call now or later today?

78%

of the time, the first business to respond wins the lead

−40%

cost per appointment reported by teams like Elite Mortgage

2.4×

more appointments with automated booking

Why leads slip away today

Borrowers shop several lenders

Whoever starts the conversation first sets the frame.

Loan officers call back hours later

By then the borrower is talking to someone else.

Leads are expensive

Every unreached lead is wasted spend.

How Conversta handles it

  1. Lead arrives: From your site, a lead vendor, or an ad.
  2. Text in seconds: Personal message: purchase or refinance?
  3. Qualify the borrower: Timeline, goal, and basics, in the thread.
  4. LO call now or booked: Live transfer to a loan officer, or a booked time.
  5. Nurture the rest: Not-ready borrowers stay engaged for months.

The results teams see

  • Teams report as much as 40% lower cost per appointment.
  • Loan officers only talk to borrowers who are ready.
  • Up to 2.4× more appointments from the same lead spend.
Compliance built in: Conversta texts only opted-in borrowers and keeps rates and sensitive data out of messages. Rate and term discussions are left to licensed loan officers.

"Reduced our cost per appointment by 40%. Our reps only talk to people who want a loan right now."

Sarah J. — Head of Sales, Elite Mortgage

Frequently Asked Questions

How fast should I contact a mortgage lead?

Within seconds if possible. The first lender to respond wins 78% of the time.

Does Conversta quote rates by text?

No. It starts the conversation and books the loan officer, who handles rates compliantly.

Can it work with purchased mortgage leads?

Yes, as long as consent covers your company.