AI texting for Direct Lending

Turn Purchased Loan Leads Into Live Conversations

When you buy loan leads, contact rate decides your cost. Conversta texts every lead the second it is delivered, qualifies the borrower in conversation, and bridges ready borrowers to a rep on a live call.

Example SMS Conversation

Conversta: Hi Marcus, this is Jen with Clearwater Lending. Thanks for your loan request. What are you planning to use the funds for? Reply STOP to opt out.
Lead: Car repair and some bills
Conversta: Got it. About how much do you need, and how soon?
Lead: Around 5k, this week
Conversta: We may be able to help. Want a specialist to call you right now?

12% → 65%

contact rate, reported by a direct-lending team

78%

of the time, the first business to respond wins the lead

19%

of people answer calls from unknown numbers

Why leads slip away today

You pay for leads you never reach

Low contact rates hide your real cost.

Borrowers shop several lenders

The first to respond wins.

Reps chase voicemails

Hours a week go to leads who never answer.

How Conversta handles it

  1. Lead delivered: Your vendor posts the lead; Conversta texts instantly.
  2. Qualify by text: Purpose, amount, timing, employment.
  3. Bridge the call: Ready borrowers connect to a rep in seconds.
  4. Follow up the rest: Multichannel follow-up until they reply or opt out.

The results teams see

  • One direct-lending team moved from a 12% to 65% contact rate.
  • The first to respond wins 78% of the time.
  • Reps stop chasing and start talking.
Compliance built in: Valid consent covering your company is required for purchased leads. Conversta never collects SSNs or bank details by text.

"Contact rates went from 12% to 65%… Conversta finds the needle in the haystack automatically."

Michael R. — Founder, TaxAdvantage

Frequently Asked Questions

How do I convert purchased loan leads?

Respond in seconds by text, qualify in the conversation, and connect ready borrowers to a rep immediately.

What contact rate can I expect?

It depends on your sources. One team went from 12% to 65%.

Does it collect sensitive info?

No. Sensitive details are handled through your secure application.